AUSTIN, Texas–(BUSINESS THREAD)–SoftServe, a leading digital authority and consulting firm, announced that Rishi Chohan has joined the company as Executive Vice President of Banking, Financial Services, Insurance and Retail CPG for North America. Under his leadership, SoftServe will continue to drive innovation through digital transformation for current and future customers in the financial services and retail industries.
“SoftServe is on track to become the best digital authority in the industry, thanks to the incredibly innovative team in North America,” said Chohan. “As we continue to expand, I am confident that our team will master the next generation of financial and retail solutions in the cloud, data, artificial intelligence, machine learning and blockchain.”
Prior to joining SoftServe, Chohan was a managing partner at EY, leading the global financial services portfolio and the Microsoft alliance for banking in North America. With demonstrable success in market creation and business growth, Rishi’s experience ranges from leading startups to executive roles in consulting firms and Fortune 500 organizations.
“Rishi’s appointment comes at a key time for SoftServe, and he is a critical component to the leadership team in North America,” said Adam Gabrault, president of Strategic Verticals and Industry Solutions, North America at SoftServe. “His deep experience in financial services and retail will dramatically enhance our clients’ capabilities in the Western Hemisphere, and with Rishi’s support, SoftServe’s vertical market acceleration will continue exponentially.”
Chohan holds a degree in computer science and also studied at Harvard Business School and Oxford University. He will be based in New York.
SoftServe is a digital authority that advises and delivers the latest technology. We reveal, transform, accelerate and optimize how enterprises and software companies do business. Our end-to-end solutions and expertise deliver innovation, quality and speed across the healthcare, retail, energy, manufacturing and financial services sectors. We empower enterprises and software companies to (re)identify differentiation, accelerate solution development and compete vigorously in today’s market, no matter where you are in your journey.